Innovative Technology is IT. Developed with leading plastic surgeons, IT Beauty® creates clinically proven, innovative problem-solving makeup and skin care products that harness cutting edge, anti-aging technologies and high performance, skin-loving ingredients to provide you with serious beauty solutions that help you look and feel your most beautiful!
IT Beauty® believes great makeup can give you great skin, and they create innovative cutting-edge products that get you compliments on your skin, not your makeup! Their mission is to empower you through confidence in your skin, your makeup and your own beauty.
Developed with plastic surgeons, Confidence in a Cleanser is your skin-loving cleanser and serum in one game-changing product! This breakthrough one-step skincare solution gently cleanses and moisturizes while leaving your skin feeling soft, refreshed and perfectly balanced. Ideal for all skin types and ophthalmologist-tested for your sensitive eye area, this sulfate-free and soap-free facial cleanser instantly removes all traces of makeup—even waterproof eye makeup—and improves your skin's vitality.
Featuring proprietary Anti-Aging Armour Rejuvenating Concentrate to help your skin appear rejuvenated and restore moisture, plus anti-aging collagen, hyaluronic acid, colloidal oatmeal and a super ceramide complex, Confidence in a Cleanser delivers powerful results instantly and more dramatic results over time!
Make tired eyes look instantly more awake! Developed with plastic surgeons, this clinically shown anti-aging, moisturizing eye cream visibly smooths lines and brightens while reducing the appearance of dark circles and puffiness. Perfect for all skin types, even the most sensitive, the deeply nourishing, quick-absorbing formula delivers powerful results to leave your eye area looking younger and well-rested.
This luxurious cream’s exclusive “dark shadow minimizing” blue tint brightens even the darkest eye circles. Collagen, essential oils and caffeine help nourish and firm your delicate eye-area skin, while vitamin C, copper, blue algae and peptides give you loads of anti-aging benefits. Plus, hyaluronic acid and cucumber extract hydrate, cool and help attract and maintain moisture to enhance suppleness and restore radiance.
Bye Bye Foundation is your first-ever full-coverage moisturizer from IT Cosmetics that gives you the power to say “bye bye” to traditional foundation—and hello to your most beautiful skin! Developed with plastic surgeons, your innovative problem solver is designed to help cover and improve the look of skin concerns including redness, pores, dark spots, breakouts, lines and wrinkles—all while protecting your skin with SPF 50+ broad-spectrum physical sunscreen. Created with proprietary 3D Skin Flex™ Technology, your hydrating color-infused moisturizer provides smooth, flexible pure color pigments that float over lines and wrinkles and feel like nothing on your skin, but cover everything without creasing or cracking. Ideal for all skin types, it also features 7 key fermented ingredients to increase the absorption and efficacy of your skincare, plus bioluminescence and diamond powder for subtle radiance without glitter or shimmer. Finally, you can experience clinically tested hydration and smoothing, skin-perfecting full coverage that makes your skin look younger!
Bye Bye Breakout™ is specially created to be your revolutionary drying lotion and concealer in one, and gives you the power to say “bye bye” to the look of blemishes—and hello to the appearance of your most flawless, blemish-free complexion! Developed with plastic surgeons and perfect for oily and acne-prone skin, this color-infused skincare innovation contains full-coverage pigments to effectively conceal the look of blemishes, acne, redness and discoloration without creasing or cracking.
Infused with anti-aging peptides and hydrolyzed collagen, plus oil-absorbing zinc oxide, kaolin clay, witch hazel, tea tree, sulfur and a gentle AHA/BHA complex, it delivers flawless-looking results immediately and more transformative results over time!
Minimize the appearance of blemishes and combat shine in just one step with Bye Bye Breakout Powder™, your airbrushed complexion perfection in a jar! Developed with plastic surgeons, this skin-perfecting innovation reduces shine while helping to diffuse the appearance of blemishes, fine lines and wrinkles. Infused with anti-aging peptides and hydrolyzed collagen, plus oil-absorbing zinc oxide, kaolin clay, witch hazel, colloidal oatmeal, tea tree, sulfur and a gentle AHA/BHA complex, Bye Bye Breakout Powder™ goes on completely sheer and delivers a buildable, flawless finish for all skin tones—perfect alone or over your Bye Bye Breakout™ Concealer!
Say “bye bye” to the look of redness and hello to the appearance of your most flawless, even-toned complexion with Bye Bye Redness™ Powder! Developed with plastic surgeons, this talc-free powder is ideal for even the most sensitive skin and delivers buildable, tone-correcting full coverage that won’t settle into lines or pores—and instantly reduces the look of redness, rosacea, discoloration and any imperfections. Infused with anti-aging colloidal oatmeal, aloe, cucumber, chamomile, avocado, chrysin, turmeric, collagen and peptides, it’s truly your skin-soothing essential for airbrushing away the look of redness!
Experience the benefits of your best-selling, award-winning Bye Bye Pores—now in a bronzer! Developed with plastic surgeons, Bye Bye Pores Bronzer is your revolutionary bronzing finishing veil that airbrushes away the look of pores while adding instant sun-kissed warmth to your skin. Infused with Bye Bye Pores Optical Blurring Technology™ and real silk, this talc-free, oil-free bronzer is designed to glide over your skin without settling into lines or pores and diffuse the look of imperfections for your most flawless glow. The universally flattering shade also features coconut extract for essential moisture and a refreshing sensorial experience, plus anti-aging collagen, hyaluronic acid, peptides and vitamins A, C, and E. Wear on bare skin or over your favorite complexion products, as your all-over bronzer, for your features but better!
Brow Power™ matches all hair colors and covers gray perfectly. The oval shaped tip is perfect for both thin and thick brows. The spooley end brush gives a natural polished look! Developed with leading plastic surgeons, our proprietary anti-aging technology infuses a blend of brow-conditioning ingredients including Saw Palmetto, Nettle Extract, Green Tea, Biotin, Lecithin, Vitamins A, C, E, Grape Seed and Panthenol. Our exclusive, transforming shade adjusts to every hair color based on how hard you press to give you a beautiful, natural-looking brow. Paraben-free, Fragrance-free, Phthalate-free and Sulfate-free. Full brow lift guide included with each pencil.
IT Cosmetics® has partnered with the American Cancer Society’s Look Good, Feel Better program and for every Brow Power® pencil sold, one is donated to go to help women face the effects of Cancer with Confidence!
Developed with plastic surgeons, Superhero™ Liner gives your eyes SUPERHERO™ powers and instant definition in one simple stroke. Whether you want to create thin, thick or cat-eye strokes, this innovative liner pen makes it easier than ever—and features a unique IT Cosmetics™ Heavenly Skin™ brush hair tip that literally does the work for you! Unlike typical felt-tip liners, this luxurious brush hair tip won’t fray and applies your liner with effortless precision.
Featuring proprietary Elastic Stretch No-Skip Technology and a Triple Black Pigment Complex, your Superhero™ Liner creates a super saturated, super black, super flawless line that won’t budge or smudge and becomes one with your lashes—no gaps or empty space! Combined with lash-loving superpower ingredients including peptides, collagen, biotin, keratin and kaolin clay, this groundbreaking liner truly transforms your eyes and saves the day. You do IT all… now your liner does, too!
Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+ is amazing! As an Arizonian, I love that this product is not only a foundation and moisturizer, but it also has SPF to protect your skin. It glides on my skin with ease and gives me a natural looking finish that I just love!
Give your lashes SUPERHERO powers with a game-changing mascara that’s clinically shown to give your lashes super volume, super length and super elastic stretch in just one coat! Developed with plastic surgeons, Superhero™ mascara is skincare for your lashes. The proprietary Elastic Stretch Technology stretches the look of your lashes wider and longer, and wraps each individual lash in a volume-boosting, lengthening, ultra-conditioning black cape of power and color for your strongest, thickest, most defined results. Powerful lash-lifting polymers, volumizing collagen, strengthening biotin, proteins and peptides combined with Super Black pigment and the Lash-Changing Power Brush work together to coat every lash from base to tips—lifting lashes while separating them to create a fuller lash line and ensure that no lash is left behind. The super-buildable formula literally takes your lashes to new heights and puts lash power at your fingertips; simply apply more coats for additional volume and length. You do IT all… now your mascara does, too!
This retractable 2-in-1 brush is so easy to use, it truly does the work for you to apply all your favorite concealers and foundations evenly and smoothly. Featuring ultra-plush, award-winning Heavenly Luxe cruelty-free hairs that won’t shed, plus precision-cut brush heads, this dual-ended brush gives you perfect streak-free coverage every time. Use the flat, tapered end to effortlessly blend your favorite liquid and cream products and conceal imperfections instantly. Use the large, fluffy end to flawlessly buff you favorite liquid, cream and powder products for your most natural-looking, airbrushed results—at home and on the go!
My Review:
Transform your beauty routine this summer with IT Cosmetics! IT Cosmetics is a brand that is here to stay. I absolutely love so many of IT Cosmetics products and know many people who would say the same. Below are a few products that you will surely love and that I highly recommend you try if you haven't already!
IT Cosmetics Confidence in a Cleanser™ Travel Size is an amazing cleanser! I absolutely love that IT Cosmetics made one of their best cleansers in a travel size because with summer vacations in full swing travel size products are the perfect way to save a little space in your luggage. This cleanser removes every trace of dirt, excess oil and makeup with ease all while not striping the skin. It leaves your skin feeling clean but not dried out like many other cleansers.
IT Cosmetics Bye Bye Under Eye Eye Cream™ works wonders! I'm a mom of 4 so a good eye cream is a must in my beauty routine. Bye Bye Under Eye Eye Cream depuffs my under eye bags and helps to lighten my dark under eye circles. It's my new must have product because it makes me look well rested, even on days when I've been up all night with sick kiddos. IT Cosmetics Bye Bye Under Eye Eye Cream gives me amazing results and I highly recommend it!
Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+ from IT Cosmetics is amazing! As an Arizonian, I love that this product is not only a foundation and moisturizer, but it also has SPF to protect your skin. It glides on my skin with ease and gives me a natural looking finish that I just love!
IT Cosmetics Bye Bye Breakout™ is my new love! It's a revolutionary drying lotion and concealer in one that literally banishes my breakouts. As soon as I notice a blemish coming I use Bye Bye Breakout to help conceal it and dry it up and it vanishes quicker than I've ever seen before. As someone who suffers from breakouts often, this is my new best friend!
Bye Bye Breakout Powder™ from IT Cosmetics is an awesome product for anyone who suffers from breakouts or excess shine. Bye Bye Breakout Powder not only helps to hide breakouts but it reduces shine and helps to combat the excess oil that often causes breakouts. Bye Bye Breakout Powder leaves my skin with an airbrushed complexion and helps to rid my skin of breakouts all while helping me look my best!
Bye Bye Redness™ Redness Erasing Correcting Powder from IT Cosmetics is the perfect way to banish redness! It evens out my tone and helps to hide pores all while covering any redness, rosacea, discoloration and imperfections. It gives a wonderful airbrushed look to the skin and is a terrific correcting powder!
IT Cosmetics Bye Bye Pores Bronzer is an awesome bronzer! Bronzing seems to be all the rage right now and as someone with fair skin, I'm happy to jump on board. This bronzer not only looks gorgeous but it helps to airbrush away the look of pores and gives the perfect sun kissed glow. It blends well and the shade seems to work really well with my skin.
Brow Power™ Universal Eyebrow Pencil Travel Size from IT Cosmetics is definitely a favorite of mine! I've always had a hard time selecting the right shade for my brows but since this comes in a universal taupe shade that transforms to all brow hair colors based on pressure there's no shade selecting to worry about. IT Cosmetics Brow Power™ Universal Eyebrow Pencil is a budge-proof formula that actually looks like real hair. You have to try it to believe it! My brows are looking fantastic these days all thanks to this little miracle Brow Power™ Universal Eyebrow Pencil. The travel size is also the perfect size to take along in your purse for on the go brow perfection!
Superhero™ Liner by IT Cosmetics is an awesome eye liner that I highly recommend! It has a luxurious brush hair tip that won’t fray and applies your liner with effortless precision. It provides continuous application and never sticks or skips which I absolutely love. If you're searching for the perfect eyeliner, this is it!
IT Cosmetics Superhero™ Mascara adds an incredible amount of volume and length to my lashes. I've always had pretty long lashes but I lack volume. IT Cosmetics Superhero™ Mascara definitely fills in the gaps and gives me amazing lashes!
Heavenly Luxe Dual Airbrush Concealer and Foundation Brush from IT Cosmetics is my new favorite brush! I love that it retracts so it stays clean in my makeup drawer as well as fits in my makeup bag with ease. I also love that it's a 2-in-1 brush for foundation and concealer. Another thing to love about this brush is how amazingly soft and luxurious it feels! It blends crazy well and leaves you with the perfect airbrushed finish!
IT Cosmetics is the perfect way to transform your beauty routine this summer!
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Disclosure: I received one or more of the products or services mentioned above for free in the hope that I would mention it on my blog. The opinions I have expressed are my own.
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