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Before she was BadGalRiRi: music, fashion and beauty icon, Robyn Rihanna Fenty was a little girl in Barbados transfixed by her mother’s lipstick. The first time she experienced makeup for herself, she never looked back. Makeup became her weapon of choice for self-expression—a way to radiate her ever-changing mood—and it powered a fearless take on beauty that helped her become the boundary-breaking icon she is today.
Rihanna was inspired to create Fenty Beauty after years of experimenting with the best-of-the-best in beauty—and still seeing a void in the industry for products that performed across all skin types and tones. She launched a makeup line “so that women everywhere would be included,” focusing on a wide range of traditionally hard-to-match skin tones, creating formulas that work for all skin types, and pinpointing universal shades.
Fenty Beauty products are designed to feel lightweight, even as they deliver buildable coverage that effortlessly layers, to ultimately “make skin look like skin.” Most importantly, Rihanna creates makeup to inspire: “Makeup is there for you to have fun with,” she says. “It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.”
A magnetized makeup stick in a longwear, light-as-air shimmer formula to highlight, blush, and enhance in 15 colorful shades that let you play.
Meet the magnetized longwear makeup sticks that come together in two light-as-air finishes and a shade lineup to satisfy your every need: MATTE Skinsticks conceal, correct, and contour. SHIMMER Skinsticks highlight, blush, and enhance—so you can mix and match, magnetize and multiply.
Match Stix SHIMMER Skinstick lets you highlight, blush, and enhance with its sick rainbow lineup: 15 universal colors that catch light in ways you never dreamed of.
From low-key tangerine sheen to all-out violet iridescence, this longwear cream-to-powder highlighter stick is weightless, blendable, and LIVES to be layered.
From low-key tangerine sheen to all-out violet iridescence, the longwear cream-to-powder formula is weightless, blendable, and LIVES to be layered. And with a magnetic physical attraction, Match Stix SHIMMER Skinsticks click to each other, to their MATTE Skinstick alter egos, and to their ultimate blending partner, the Portable Highlighter Brush 140. So mix, match, click ‘em together and you’re set.
A game-changing portable mini eyeshadow palette of 6 rich, blendable shades in a range of matte to shimmer finishes: Use 'em solo or snap together any two palettes to double your collection while keeping it perfectly compact—that’s 12 of your fave shades, all in the palm of your hand!
Snap ‘em & stack ‘em. The first mini palette of its kind, Snap Shadows Mix & Match Eyeshadow Palettes snap together, letting you customize your perfect combo to take with you on the go.
Each mini 6-pan palette serves up a unique color story, from smoky to pastel to the perfect lowkey neutrals for your skin tone. Packed with rich, smooth, blendable color in a rainbow of matte, shimmer, and glitter finishes, each shade was specifically chosen by Rihanna to deliver just the colors you’ll actually want to use—no more wasted shades!
Create limitless looks with one palette, or snap two palettes together to double your collection while keeping it perfectly compact. Mix & match as you please: True Neutrals + Rose = Rosey Neutrals. Smoky + Peach = Smoky Peach. The combos are endless! Finally, a customizable, pocket-perfect shadow collection—that’s 12 shades!—all in the palm of your hand.
A light-as-air, non-greasy cream blush that instantly melts into skin for an effortless wash of color, giving life to all skin tones with a no-fuss, natural-looking flush in 10 sheer shades.
Cheeks Out Freestyle Cream Blush instantly blesses your skin with a fresh-faced flush that makes it look like you’ve been getting sun, sleep, and plenty of water on the reg. This is blush the way you’ve always wanted it to be: Easy to use, impossible to overdo, and in a lineup of shades designed to enhance every complexion with a youthful glow.
Created by Rihanna to give life to all skin tones, these 10 shades may look ultra-vivid in the pan, but have a sheer, buildable finish that melts into skin at the tap of your fingertips—perfect for those days when you want to look fresh without the fuss. And with a light-as-air, sweat- and water-resistant formula that smooths over skin without feeling sticky or greasy, Cheeks Out blends like a dream without disturbing makeup, leaving a natural wash of color just where you want it.
Pair with Cheeks Out Freestyle Cream Bronzer for a total Fenty Face Fresh look.
A creamy longwear, water-resistant pencil eyeliner in a rainbow of 20 matte, shimmer, metallic, and glitter shades for effortless no-limit looks that last.
A weightless, longwear liquid lipstick with a soft matte finish—born in a range of head-turning shades that look incredible on all skin tones.
When life’s all about taking risks, wearing liquid lipstick shouldn’t be one of them. Enter Stunna Lip Paint: The love child of high-impact color and low-maintenance longwear—now in a range of head-turning shades that’s got everyone’s name on them. Each shade was hand-picked by Rihanna and created to look incredible on everyone.
Equal parts class and sass, Stunna Lip Paint goes from zero to 100 in one stroke of its lip-defining precision wand, making it easier than ever to dress your entire pout in show-stopping, soft matte pigment. Its serious long-lasting hold is so weightless, if it weren’t for the non-stop compliments, you’d forget you were even wearing it. And if that weren’t enough—Stunna Lip Paint has no immediate feathering, staying kissably smooth. In other words, it behaves so you don’t have to.
An ultra slim lipstick with a longwearing, petal-soft matte finish, now in a rainbow of 24 weightless, color-intense shades each designed to flatter all skin tones.
Rep every mood in full-on color. High-octane pigment meets unexpectedly universal shades to complement all moods, all skin tones, all day. Whether you're looking for the perfect red, everyday nude, or moody blue, Mattemoiselle Plush Matte Lipstick makes it easier than ever to rock the entire rainbow.
Rihanna wanted to make the matte lipstick of your dreams a reality: Think mega rich color minus the weight. The ultimate light-as-air textures glides on creamy and stays put - no bleeding or feathering after application - with a velvety, soft matte inspired by a rose petal finish. And thanks to Mattemoiselle's chic, slim design, you can effortlessly define lips with the ultimate control, for lips that look fuller with every stroke.
An ultra comfortable sheer lipstick with the perfect amount of nourishing color and shine, available in 10 universal, easy-to-wear shades
Slip into something a little more comfortable with Slip Shine Sheer Shiny Lipstick. Like your favorite pair of jeans, Slip Shine is the everyday staple you can’t live without—ultra-comfortable, perfect for day or play, and lowkey sexy without even trying. Clinically proven to lock in moisture, this lightweight, nourishing lipstick is infused with pomegranate butter to instantly condition your pout with lip-smoothing comfort in just one swipe.
Born in 10 easy-to-wear shades, from best-of-the-best nudes to unexpected shimmer pops, this sheer lipstick is your go-to for when you want to look good without doing the most. Just swipe it on and go—no mirror, no problem. Shiny, buildable, and with a creamy texture you’ll want to apply again and again, Slip Shine instantly delivers pouty, fuller-looking lips your boo can’t help but kiss.
Fenty Beauty has the perfect makeup to perfect your look this fall and beyond! Fenty Beauty is one of my favorite makeup brands because their products always do what they promise and they're always coming out with new products to love. I had the pleasure of checking out the products above and I'm so incredibly in love with them!
Fenty Beauty's
MATCH STIX SHIMMER SKINSTICK is phenomenal! It's a magnetized makeup stick in a longwear, light-as-air shimmer formula to highlight, blush, and enhance in 15 colorful shades that let you play. Each shade is incredibly blendable and feels incredibly lightweight on my skin. It's the perfect product to keep in your purse for on the go touch ups that will leave you with a glow to love!
Fenty Beauty's
SNAP SHADOWS MIX & MATCH EYESHADOW PALETTEs are my new favorite palettes! They're portable mini eyeshadow palettes that contain 6 rich, blendable shades in a range of matte to shimmer finishes. What I love most about these palettes is that you can use them solo or snap together any two palettes to double your shades. The shades are incredibly pretty and blend like a dream to give you the perfect eye look. They're must haves and so incredibly fun to use!
Fenty Beauty's
CHEEKS OUT FREESTYLE CREAM BLUSH is awesome! It's a light weight, non-greasy cream blush that instantly melts into skin. It comes in ten sheer shades to love and I love the natural pop of color it gives my cheeks. Another thing to love about this blush is that it's buildable and blends easily.
FLYPENCIL LONGWEAR PENCIL EYELINER from Fenty Beauty is a fabulous eyeliner! It's a creamy longwear, water-resistant pencil eyeliner in a rainbow of 20 matte, shimmer, metallic, and glitter shades. I absolutely love how easily it glides on and the stunning look it gives my eyes. It's the perfect way to dress up the eyes!
Fenty Beauty's
STUNNA LIP PAINT LONGWEAR FLUID LIP COLOR is the perfect way to paint those lips! It's a weightless, longwear liquid lipstick with a soft matte finish to love. Each shade is designed to look great on any shade and I love how long the color lasts!
MATTEMOISELLE PLUSH MATTE LIPSTICK from Fenty Beauty is a terrific lipstick! It's an ultra slim lipstick with a longwearing, petal-soft matte finish available in 24 weightless, color-intense shades each designed to flatter all skin tones. The color this lipstick gives is incredible and I love how long lasting it is. I also love that each shade works for all skin tones so there's no guessing what shades work for you.
Fenty Beauty's
SLIP SHINE SHEER SHINY LIPSTICK is another terrific lipstick! It's an ultra comfortable sheer lipstick with the perfect amount of nourishing color and shine. It's available in ten universal shades that look great on all skin shades. This lipstick is ultra hydrating and oh so perfect for those like me with chronic dry lips. It applies evenly and leaves you lips looking and feeling kissably soft. A must have for super soft lips!
Fenty Beauty definitely has the perfect makeup to perfect your look this fall and beyond!
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