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Before she was BadGalRiRi: music, fashion and beauty icon, Robyn Rihanna Fenty was a little girl in Barbados transfixed by her mother’s lipstick. The first time she experienced makeup for herself, she never looked back. Makeup became her weapon of choice for self-expression—a way to radiate her ever-changing mood—and it powered a fearless take on beauty that helped her become the boundary-breaking icon she is today.
Rihanna was inspired to create Fenty Beauty after years of experimenting with the best-of-the-best in beauty—and still seeing a void in the industry for products that performed across all skin types and tones. She launched a makeup line “so that women everywhere would be included,” focusing on a wide range of traditionally hard-to-match skin tones, creating formulas that work for all skin types, and pinpointing universal shades.
Fenty Beauty products are designed to feel lightweight, even as they deliver buildable coverage that effortlessly layers, to ultimately “make skin look like skin.” Most importantly, Rihanna creates makeup to inspire: “Makeup is there for you to have fun with,” she says. “It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.”
An ultra blendable, skin-smoothing longwear foundation that delivers it all, with medium to full coverage, serious staying power, and a natural finish perfect for all skin types—in a groundbreaking range of 50 shades.
A soft matte, longwear foundation with buildable, medium to full coverage, now in a boundary-breaking range of 50 shades.
A limited-edition trio of full-sized Mattemoiselle Plush Matte Lipsticks in three kiss-worthy shades that complement every skin tone: Spanked, a dusty mauve, Ma’damn, a royal red, and Candy Venom, an electric pink.
The ultimate gotta-have-it lip gloss with explosive shine that feels as good as it looks—Fenty Beauty Gloss Bomb is the essential finishing touch to your Fenty Face.
A super fine hydrating mist that can be used under makeup for foundation prep, or over makeup to instantly revitalize and refresh skin throughout the day.
The ultimate do-it-all mascara designed for a fully exposed lash look, featuring an exclusive flat-to-fat brush that instantly volumizes, lifts, lengthens, and curls.
A creamy longwear, water-resistant pencil eyeliner in a rainbow of 20 matte, shimmer, metallic, and glitter shades for effortless no-limit looks that last.
An ultra plush, fluffy eyeshadow brush designed for easy, all-over application and flawless blending.
A paddle-shaped eyeshadow brush custom cut for versatile precision: Pack it on for targeted eyeshadow application then buff it out for ultra controlled crease blending.
Get beautiful this spring and beyond with Fenty Beauty! Fenty Beauty has truly become one of my all time favorite brands due to the fact that their products are amazing and work wonders. I also love that they're always coming out with new products to love. I had the pleasure of checking out the products above and I'm incredibly impressed!
Fenty Beauty's PRO FILT'R HYDRATING LONGWEAR FOUNDATION is amazing! It's an ultra blendable, skin-smoothing longwear foundation. It feature medium to full coverage and I love how well it stays put on my skin. I also love that it comes in a range of 50 shades so there's sure to be one that's right for you.
PRO FILT'R SOFT MATTE LONGWEAR FOUNDATION from Fenty Beauty is another amazing foundation! It's a soft matte, longwear foundation with buildable, medium to full coverage. It too comes in 50 shades and I love how well it conceals large pores and problem areas. Gives you the perfect matte finish!
Fenty Beauty's MATTEMOISELLE TRIFECTA PLUSH MATTE LIPSTICK TRIO is my new favorite way to dress up my lips! It's a limited-edition trio of full-sized Mattemoiselle Plush Matte Lipsticks in three shades that complement every skin tone. It's the perfect way to add some color to your lips!
Fenty Beauty's GLOSS BOMB UNIVERSAL LIP LUMINIZER is a wonderful lip gloss! It gives lips amazing shine that feels oh so good on my lips. If you love lip gloss, you simply much check out this amazing lip gloss with incredible shine.
WHAT IT DEW MAKEUP REFRESHING SPRAY from Fenty Beauty is a must have in my beauty routine! It's a super fine hydrating mist that can be used under makeup for foundation prep, or over makeup. While it's great to use under makeup, I love to use it throughout the day to refresh my skin, especially as the weather gets drier and hotter as we close in on summer.
Fenty Beauty's FULL FRONTAL VOLUME LIFT & CURL MASCARA is my new favorite mascara! It featuring an exclusive flat-to-fat brush that instantly volumizes, lifts, lengthens, and curls for lashes to love. It makes my lashes look absolutely fabulous and will definitely be a keeper in my makeup bag.
FLYPENCIL LONGWEAR PENCIL EYELINER from Fenty Beauty is a fabulous eyeliner! It's a creamy longwear, water-resistant pencil eyeliner in a rainbow of 20 matte, shimmer, metallic, and glitter shades. I absolutely love how easily it glides on and the stunning look it gives my eyes. It's the perfect way to dress up the eyes!
Fenty Beauty's PLUSH EYESHADOW BRUSH 240 is a must have eyeshadow brush! It's an ultra plush, fluffy eyeshadow brush that's designed for easy, all-over application. It blends like a dream come true and will definitely help you take your eyeshadow game to a whole new level!
Fenty Beauty's PRECISION BLENDING BRUSH 230 is another fab eyeshadow brush! It's a paddle-shaped eyeshadow brush that's custom cut for versatile precision. It allows you to pack it on for targeted eyeshadow application then buff it out for ultra controlled crease blending. It your looking for a good eyeshadow brush to help you add some dramatic color to your eyelids, this is it. It's absolutely perfect for buffing and target shadow application!
Fenty Beauty has everything you need to get beautiful this spring and beyond!
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